New! ABCs of NASCAR 🚗💨 + FREE Coloring Book with Purchase


Hi friends,

Start Your Engines… our newest book is here: ABCs of NASCAR Racing, an officially licensed, kid-friendly A-to-Z intro to America’s favorite stock car racing series. It’s built for little race fans and the grown-ups who love to share the sport with them.

I am very excited to share this book because I really think your kids will love it, even if they do not know NASCAR yet.

And for Red Racer Books, this is a big day. ABCs of NASCAR Racing is officially licensed, which means we have added another official racing series as a partner in our vision to be the most authentic motorsports publishers.

🎁 Launch Bonus: When you purchase ABCs of NASCAR, I’ll email you a FREE PDF coloring pack (printable NASCAR-themed coloring pages) as a thank-you.
Just complete your order, then forward your receipt to me at Hello@RedRacerBooks.com and I’ll send the link right over!

What’s inside the book

  • The fun, fast read-aloud alphabet format you know from our ABC series
  • Great read aloud for toddlers and perfect for ages 3–8
  • High-energy illustrations plus bite-size racing facts
  • A simple way to teach kids the why behind the sport: teamwork, tech, and all the race-day magic

📖 Sneak peek
Here are a few pages from the book so you can see the vibe before you buy:

🧡 The “why” behind it
If you’re curious why I keep making motorsports books for kids, and why NASCAR needed one, I wrote about it on the blog.

Join Us if Your are in Charlotte Area - Feb 21st!

If you live in the Charlotte area, join us! We are hosting a local launch event on February 21 at Fred and June’s Bookshop in Mooresville, NC. Come say hi, join us for a NASCAR story time reading, and grab a copy in person.

RSVP LINK with more Details Here!

Want to help us have a strong launch?

If you are excited about the book, the biggest help is simple: share a post when you see it this week, or forward this email to a race fan family who would love it. Every bit of momentum matters for a tiny business like ours.

👉 Get ABCs of NASCAR and claim your free coloring pack

P.S. I will be heading down to Daytona for the Daytona 500 this week. I may have a few fun things happening while I am there, and I will share details if they come together. If you are going too and want to meet up, hit reply and let me know.

Thanks for supporting this small, one-person publisher. Every order helps me keep building books that help families pass down their fandom, one bedtime story at a time.

See you at the track,
Andy
Red Racer Books

Small Independent Publisher Dedicated to Children's Motorsports Books

Red Racer Books

Read more from Red Racer Books
image of new abc indycar baby book

Say hello to our newest board book! I’m so excited to introduce ABCs of INDYCAR® Racing: Baby’s First INDYCAR® Book, a new officially licensed board book created for the sport’s youngest fans. This book is based on our ABCs of INDYCAR® Racing hardcover, but now it’s reimagined for little-er hands and repeat reads. It’s designed for ages 0–3, with bold art, glossy accents on many pages, and plenty for little hands to hold, pat, trace, and explore. Great for storytime, tummy time, and raising...

Hi friends!!!! I’ve been waiting for this one....F1 race weekend is finally here!Racing season is starting to feel real again, and it makes me genuinely happy. This weekend is extra special because NASCAR and INDYCAR are racing on the same track. Two different worlds of racing in one place. I wish I could be there to soak it all in, but I’ll be cheering from home (with more than one screen on, of course 😄). And F1 is back! New cars, new teams, new drivers, and so many storylines to follow. I...

Whether you are a lifelong NASCAR or stock car racing fan, a casual race-day watcher, or you are totally new to it, your kids are going to love this. It is an officially licensed NASCAR kids book built to make the sport easy to jump into and fun to share together. From A is for Aerodynamics to Z is for Zoom, it is a read-aloud that sneaks in real race-day vocabulary, teamwork, and kid-friendly STEM along the way. It is basically a “first NASCAR language” book for little fans, and a fun way...